Rhapsody Chooses BilltoMobile for Direct-Carrier Billing
Sept. 16, 2013
Direct-carrier billing technology provider BilltoMobile has been chosen by Rhapsody to enable its music-streaming customers to charge subscriptions to the service to their mobile account. The digital-music provider said listeners are increasingly consuming its service on their smartphones, but completing a payment on the “input-constrained devices” was challenging.
“We want consumers to have the best possible music experience regardless of how they choose to stream our music service or pay for it,” said Scott Engel, director of Global Payments and Risk for Rhapsody. “BilltoMobile’s solution makes the purchase experience easy and intuitive across a wide variety of devices, countries, and carriers. BilltoMobile’s platform fits nicely with Rhapsody’s need to support subscriptions for a global consumer base.”