August 11, 2016
Alibaba debuted a virtual-reality mobile shopping system at a recent trade event that will enable consumers to shop, evaluate products and, eventually, pay in 3D on their mobile devices. Ant Financial, which operates the Alipay online payment platform, told China Daily that it is “working on the VR-driven payment tool to offer a real immersive and complete VR shopping experience,” that will complement the Buy+ virtual store. The payment function will allow shoppers to nod or gesture in some way to initiate and complete an online payment for products they can see through VR goggles attached to their phone like the Samsung Gear VR.
The company did not say when payment functionality for the virtual store would be available, but a source told the Chinese media outlet it could be ready for use by the end of September.