December 12, 2017
In rules-based antifraud systems, deciding how risky certain online transactions are often is based on evaluating how well one piece of information fits with another. When two specific data points are mismatched, merchants often will automatically decline an order. As fraud and fraud prevention techniques become more sophisticated and e-commerce is increasingly global, however, mismatches that merchants have been relying on as triggers to decline should be reevaluated, according to a new eBook from antifraud technology provider Riskified.
Many common mismatches (e.g., AVS, billing address/shipping address, IP location/billing or shipping location, credit card name/email etc.) are explainable. Subtleties are important, Riskified says in the document, and if merchants dig a bit deeper they can understand when mismatches truly indicate fraud and when they can be explained(as they often can at this exceptionally busy time of year), resulting in an order a merchant might usually reject that could be fulfilled.
Check out Riskified’s eBook for tips on how to evaluate whether certain mismatches indicate likely fraud or not and certain industries and product categories where mismatches actually make sense.