December 14, 2017
Apple products and jewelry top the list of the products most targeted by fraudsters at the holidays, according to a report by antifraud technology provider Forter. The Tel Aviv, Israel-based company analyzed and aggregated data from its retail customers and, while there are favorites on the list that appear every year, the vagaries of fashion extend to fraudsters as well. If it’s hot, people will try to steal it.
Diamond jewelry and Rolex watches have stood the test of time for fraudsters as well as consumers. This year, however, Rolex’s women’s watches are 21 percent more popular as theft targets than the men’s versions. For the third year in a row, Apple MacBooks and their accessories are targeted more than any other product.
“MacBooks and Apple accessories more broadly are popular picks for both gifts and self-gifting during the holidays which means criminals targeting these items know they’re bound to find a ready market for the items they steal,” Forter said in the report. “Since Apple products are generally on the expensive end of available electronics options, consumers are more likely to be looking for ways to get their preferred brand for less money.”
The report also identified puffer jackets as having become more popular than leather jackets, which mirrors their relative popularity with consumers this year.
You can download the report here.