Radial, a Philadelphia-area technology provider with comprehensive solutions for omnichannel businesses, has integrated Klarna into its platform as a payment option. The Swedish payment provider, which entered the U.S. market two years ago, enables consumers to complete online and mobile transactions authenticated with only a ZIP code or email address. With Klarna Checkout, merchants can offer online shoppers a buy now/pay later option. It also recently began offering installment payments without using a credit card that Radial said could result in its merchants increasing their average order value as much as 58 percent.
“Radial’s partnership with Klarna enables our clients and prospects to offer their customers payment flexibility with convenient, low APR financing options,” said Stefan Weitz, chief product and strategy officer at Radial. “Giving customers a straight forward financing option is not only convenient for them, but benefits our retailers’ order value. No smoke and mirrors and hidden costs, it’s just simple financing and approval to give customers what they want, when they want it. It’s a fantastic way to reduce friction in the purchase process to convert more shoppers to buyers.”