WebSpace Implements Jumio Card-Scanning Tech for Magento Merchants
Sept. 12, 2013
WebSpace Commerce, a developer and consultant for the Magento e-commerce platform, has chosen online and mobile verification technology company Jumio to provide scanning technology that will improve conversion for e-commerce merchants offering their products on mobile devices via the Magento platform. Jumio’s Netswipe product enables consumers to scan payment cards with a smarphone camera for use in e-commerce and mobile transactions. WebSpace Commerce said implementing the technology in the Magento e-commerce platform will enable the platform’s 150,000 merchants to convert 20 percent more visitors to the shopping cart.
“The latest research is showing that while 68 percent of consumers are shopping via their mobile devices, 66 percent of them are abandoning these transactions because of the mobile shopping experience,” said Bjorn Evers, director at Jumio. “Jumio’s Netswipe turns a fiddly mobile checkout experience that takes on average a minute to key in card data and turns it into a slick five-second checkout process. This is just one of the ways that merchants can reduce cart abandonment and make more revenue from their mobile channel.”