Visa Partnerships Will Bring Holiday Shoppers to U.S. Websites

Nov. 29, 2010

Visa Inc. recently announced promotions with two international online shopping services that will make it easier for international consumers to make holiday purchases on U.S. Websites. Visa cardholders in Australia, Bahrain, Canada, China, Kuwait, New Zealand, Oman, Qatar, Russia, Saudi Arabia and UAE can register with Borderlinx for free and enjoy shopping at thousands of online merchants from the U.S. and the U.K. Through SkyBOX, Visa cardholders in any Latin American or Caribbean country can do the same. Both Borderlinx and SkyBOX services provide shoppers with a personalized U.S. shipping address to which retailers can mail purchased items. Borderlinx and SkyBOX then arrange for these items to be delivered to the cardholder’s home country. “One inhibitor to the growth of cross-border e-commerce is the delivery of goods,” said Gerry Sweeney, global head of e-commerce and authentication for Visa Inc. “In many countries, buying from U.S.-based online merchants has proven to be costly and logistically complicated. We partner with logistic service providers like Borderlinx and SkyBOX to remove obstacles to cross-border e-commerce transactions by enabling international Visa cardholders to shop online and purchase from thousands of U.S.-based retail stores that wouldn’t normally ship overseas.”