On Friday, Visa announced its online payment method Visa Checkout is now available for merchants and consumers in Brazil. The company said the first merchants to offer Visa Checkout as a way for consumers to pay online is Futebolcard, a site that enables Brazilian soccer fans to purchase tickets for games at 12 different stadiums. Visa Checkout is a digital wallet in which consumers can store payment details for faster checkout at online retailers on mobile devices, laptops and desktops. The San Francisco-based company said research shows using an express checkout service for online purchases can increase conversion on mobile devices from an average of 14 percent to 65 percent.
“In an increasingly digital world, people are spending more and more time browsing, shopping and paying on their mobile devices. As screens get smaller, it’s more important than ever that shoppers are able to make fast, easy payments in just a few clicks. In the U.S., shoppers made purchases more often when using Visa Checkout compared to customers using other payment options,” says Percival Jatoba, vice president of products for Visa do Brasil. “With this streamlined approach to payments, merchants and financial institutions see higher conversion rates which ultimately brings new customers and drives higher sales.”
Visa Checkout is now available in Australia, Argentina, Brazil, Canada, Chile, China, Colombia, Hong Kong, Malaysia, Mexico, New Zealand, Peru, Singapore, South Africa, United Arab Emirates, and the United States.