Ukash to Brazilians: Use Vouchers to Shop Online at U.S. Sites

Nov. 18, 2013

Ukash, a London-based provider of prepaid vouchers for online transactions, said it is giving e-commerce merchants who are struggling with Brazil’s ban on dynamic currency conversion, a solution. The company has extended the availability of its vouchers in Brazil at convenience stores, including Petrobas, throughout the country. Brazilian consumers will be able to convert the vouchers, denominated in Brazilian real, into U.S. dollars to make purchases at U.S.-based e-commerce Websites.

“Our partnership with key Brazilian brands such as Petrobras, the state-owned petrol station, means consumers can easily purchase Brazilian realvouchers across the nationwide network of stores,” said Miranda McLean, marketing director for Ukash. “Once vouchers sold in Brazil are converted to Ukash vouchers online, Brazil’s shoppers are free to purchase items from the wide variety of Ukash merchants accepting U.S-dollar payments. Ukash is, therefore, the ideal solution for merchants who don’t want to lose Brazilian customers at the checkout.”

Ukash did note that Brazilian law requires residents to provide their Cadastro de Pessoas Fisicas (a national ID number) at registration or when using the conversion tool if they are an existing Ukash user. The ID will be verified and then details of transactions will be reported on in order to meet local legislation requirements.