Report: Apple Pay Accepted at 38% of Retailers by Year’s End

Feb. 12, 2015

Report: Apple Pay Accepted at 38% of Retailers by Year’s End New York City-based JetBlue this week said it will be the first airline to accept Apple Pay mobile payments for in-flight meals and other amenities. When the service starts this month, JetBlue will become one of the estimated eight percent of large retailers in the U.S. that accept the ballyhooed payment method that launched last September. By the end of 2015, however, nearly 40 percent of large retailers will accept Apple Pay, according to a report from Boston Retail Partners (BRP), and by the end of 2017, it will be nearly 60 percent.

The report, which only investigated large retailers, said Apple Pay will be the most popular mobile payment platform accepted at regional and national stores by the end of this year. Don’t count out PayPal, however. While Apple Pay is poised to surge past PayPal this year, according to BRP more retailers plan to accept PayPal within 1-3 years (62 percent) than Apple Pay (56 percent).