LaserLock to Launch Two Products for Online Authentication

July 22, 2013

Finding new and more effective authentication methods is increasingly vital for e-commerce businesses. A Washington, D.C. company is preparing to expand its services that enhance consumer safety. LaserLock Technologies, which currently offers a password wallet app that lets consumers create multiple, complex passwords without having to remember them, is planning two additions to its VerifyMe line of products for the fall.

The company will launch a paid app that uses facial recognition as part of a multi-factor authentication technology. The second product is for Web developers that offers a more secure sign-on technology than traditional passwords or alternative sign-on methods. The company said the new service will incorporate geo-location into the login process, providing individual users with a higher level of authentication and corporate users with a much more secure form of identification.

“We believe that VerifyMe has a huge potential to change the way people protect their identities on the Internet and on their mobile devices,” said Michael R. Sonnenreich, chairman of the board of LaserLock Technologies. “Its strong, multi-factor authentication and its simple use make it the ideal technology to replace the currently compromised system of usernames and passwords.”