Ingenico, Google Partner on Cross-Border E-Commerce Pilot
June 22, 2015
Ingenico and Google are partnering to offer online merchants a suite of tools and advice to help them sell into international markets. The two companies have joined forces on a new program called Export Accelerator. Ingenico’s Ingenico Payment Services will contribute payments expertise and solutions to the venture, while Google will offer insights to identify export opportunities and generate qualified traffic through search inquiries and insights.
“This cooperation demonstrates our ability to continue to simplify payment for merchants while helping them to easily and securely expand across borders,” said Stephen Buechner, executive vice president for e-payments at Ingenico Group. “Backed with our global coverage and local expertise, the Export Accelerator will help them to efficiently create new connections with new customers and scale up their business.”
Google and Ingenico will pilot the program in Belgium, where Google’s Thierry Geerts said entrepreneurs can benefit from expanding their universe of customers from 11 million Belgian consumers to 2.5 billion potential customers around the world.