Alpha Payments Cloud Launches Product Hub in US, Europe
July 31, 2014
Alpha Payments Cloud, a Dublin, Ireland-based company that connects merchants and banks to multiple payments products and technologies through its Product Hub, revealed today the Hub is now available in the U.S. and Europe. The Alpha Payments Cloud Product Hub, which launched in Asia earlier this year, enables merchants and banks to connect their systems with many different products and vendors through a single integration.
The Product Hub solves problems for vendors, merchants, banks and other providers, Ronan McDonnell, digital marketing specialist at Alpha Payments Cloud, told CardNotPresent.com.
“Think of the products on the Product Hub as products in an app store. Merchants can connect to us and they have access to all these products,” McDonnell said. “If you’re a vendor, you now have access to a new audience of people who can use your products and you still get paid like they used your product directly through you. For a bank that wants to work with us, they can have access to a variety of products they can upsell to their customers. By integrating to our API, you have a direct connection to a world of products.”
McDonnell said it will focus in the U.S. and Europe on banks, just as it did in Asia, because developing relationships with financial institutions opens a roster of multiple merchant customers at each one that will need the services contained in Alpha Payments cloud.